What is Analytics Consultancy?
Search Engine Marketing would not be effective if you could not measure the results, so we offer expertise in how to measure your results, and how you can interpret them into something your business can benefit from. Analytics helps you understand your customer journey and how they interact with your site.
How do we deliver Analytics Consultancy?
We deliver the SEO Consultancy through a days training to a specified amount of people. This can be flexible to your business needs.
We ask you for a brief on what exactly you are looking to achieve from the Analytics consultancy. We then produce a bespoke programme with suggested time needed to deliver the consultancy.
Why is Analytics Consultancy effective?
In today’s online environment it’s more important than ever that your website is used to assist in the growth of your business rather than using it as brochureware. Search Engine Marketing is used to achieve maximum visibility of your website to new potential customers but unless you can monitor the traffic and analyse the data, the website can not be reactive to your customer environment. Therefore attracting the optimum level of traffic.
Analytics tools enable you to not only track the amount of visitors to your website but to also gather very useful information. Understanding traffic sources from where the traffic is originating, the behaviour patterns of visitors and the overall time spent by a visitor on the site is extremely important for your overall website strategy.
Our Analytics Consultancy ultimately aims to improve your knowledge of your customers so you can improve your search engine marketing campaigns.