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Markting or Marketing?
1900 people in the UK a month miss type Markting into Google when they mean to type Marketing.
Why is miss spelling Markting interesting to an SEO agency?
It proves that keyword research is the single most important part of any SEO or PPC campaign. Understanding what your customers type into Google spelt or miss spelt is of absolute importance. If you imagine that Markting was a product your company sold and that 22,800 searches a year for this were miss spelt you can see the potential. Your website therefore missed out on a substantial amount of traffic and shows importance of key word research.
Markting is a very broad term and may not necessarily create traffic but all this means is that we need to look closer into the subject and look at terms such as SEO Markting and 4Ps Markting to drive potential customers. We are not advocating putting miss spelt words on your website but it is important to understand the process.
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