SEO in 2013 will have an extra focus on mobile and worldwide strategies. Online marketing is a key driver of customers for many businesses and mobile strategies are becoming a serious contender in this. Mobile apps, mobile websites and responsive web design have already become the norm for pioneering businesses and many are set to follow.
International strategies are also becoming a key focus for businesses wanting to attract new markets across the globe. This will involve adapting current online and offline strategies to understand the needs and wants of different cultures. We have a few posts upcoming which will explain these in more detail and propose some considerations when discussing international targeting.
.domains or .brand domains are set to be available in January so we are looking forward to seeing how the integration of these TLD’s pan out. It exciting to see the industry progress and sometimes changes succeed and sometimes they fail, which will it be?
For all of us at 4Ps Marketing the aim for 2013 is to continue progressing our strategies to encapsulate the latest industry movements and grow from what we already know. The final thought is white hat techniques equal sustainable results and this is exactly what we are here to achieve: results that last.
4Ps isn’t just another SEO agency. To discuss how content and search are evolving together in order to keep pace with new developments in user interaction and behaviour, give us a call on +44 (0)207 607 5650 for a no-obligation coffee and chat about data, marketing and customer acquisition across all inbound channels.