Vicki & Matt’s Digital Hike

After the success of 3 Men, 1 Mountain, http://www.youtube.com/watch?v=poge7i0-h7I&list=UU1UdCsnJGSZ55ovplFcZoYg&index=17 Vicki Thompson and Matthew Phelan have decided to organise a 5 day Digital Hike.

What is it?

A 5 day hike along the entire length of Hadrian’s Wall.

Content Summary

Each of the five days will have a different digital marketing topic for discussion, and we will be hosting a 15 minute Google+ hangout session every day at 12pm. A Keynote Speaker will address the hikers on that day’s subject, and guests will be invited to contribute to online discussions.

Content Itinerary

Wednesday / Making SEO work in 2013

Thursday / Why Content Marketing is Integral to the Future of Digital Marketing

Friday / Using Digital Advertising to Build a Brand

Saturday / Big Data, Small Data, Cardboard box

Sunday / Building a Digital Strategy that works for you

All of the content from the trip will be turned into a marketing video and a report for distribution.

Why do this?

Vicki and I have always wanted to do this walk, and this is a great excuse to finally do it.

Our favourite thing about 3 Men, 1 Mountain was spending time with likeminded people who love digital.

Who is this for?

People who like talking about the future of digital marketing and can appreciate magnificent scenery.

Itinerary

24 Apr – Arrive Carlisle/Taxi to Bowness/Walk to Carlisle: 14 miles

25 Apr – Walk to Walton: 14 miles

26 Apr – Walk to Once Brewed: 15 miles

27 Apr – Walk to East Wallhouses: 20 miles

28 Apr – Walk to Newcastle: 20 miles

29 Apr – Onward travel

Cost:

The price per person is £350. This is inclusive of all your accommodation on a bed and breakfast basis, daily baggage transfers between the overnight stops, one set of maps and guidebook per 2 people and full emergency support from the events company.

This is a not-for-profit event, and the £350 should leave a few pounds in the beer kitty.

Dates:

24th -28th April 2013

Sign up:

Click here and get involved: http://4PsDigitalHike.eventbrite.com/

Summary:

There are 12 spaces on the trip, and it is on a first come, first served basis.

Fancy it?

If you have any questions, please email the 4Ps Marketing Events team on: [email protected]