eCommerce Trends 2012 #eComevent

4Ps Marketing held an eCommerce Trends event in February, that focused on the eCommerce trends of 2011, and predictions of 2012. We had a great turn out, and I would like to take this opportunity to thank everyone who attended.

Please click on the image below to view the presentation given by Alina Khachatourianand her Digital Advertising team members.

If you would like any further information on eCommerce trends for 2011, please do get in touch. We also host many events on all things digital so please do contact events@4psmarketing.com if you would like to be added to the updates.

Social Media Week 2012

So it is the end of social media week in London. I have attended or Live Streamed as many events as I could this week. Needless to say, there have been some very interesting talks by some knowledgeable people. This brief entry is just about some of the highlights I came across.

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Maximising your ROI from Analytics

As an analytics agency, 4Ps Marketing are always reviewing data that our accounts are generating and it is getting even more important to use this data effectively. Analytics is vastly becoming one of the most valuable assets for your online business. Analytics informs you where and how your customers interact with your site. The more insight you gain, the more effective your marketing strategy will be.

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Enhanced Sitelinks

Over the last year, adverts on Google’s search network have gradually become more interactive, more integrated within the results page and much more customisable. Developments to add-ons such as social, location, product and call extensions, as well as the ability to add star ratings and links to reviews means that we all have more flexibility than ever to differentiate from competitors. more ›››

Social Resourcing. Have you got the 4Factor?

What is the 4Factor?

The 4Factor is a competition being run by 4Ps Marketing to find a web designer for a four week placement in London.

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