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4Ps Marketing
Studio 16
8 Hornsey Street
Islington
London, N7 8EG
Email:
[email protected]


Phone: 0207 607 5650
Fax: 0207 900 3834

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Search Engine Optimisation (SEO) is evolving fast!  To stay ahead of the game and compete effectively in your market place it’s vital to have a forward thinking agency capable of taking the lead. At 4Ps we consider SEO to be part of an overall digital strategy, not a stand-alone silo.  Because of this we work with clients to create an integrated digital strategy where search is at the forefront.

Why use 4Ps as your SEO Agency?

1) Every client has a dedicated team that specialises in your industry

SEO strategies differ from sector to sector.

Our experience has shown that knowledge of a specific industry can help achieve success for clients in the shortest possible time.  Instead of taking time to research your sector 4Ps brings a team with a wealth of knowledge who can hit the ground running.

2) Every SEO Strategy is different and therefore our approach is bespoke

Online marketing is seldom used in the same way by two organisations.

We look at every client’s SEO use individually, applying our expertise to develop a unique SEO strategy that can meet your specific business objectives.

3) Our reporting is bespoke to every client

Some of our clients like to see the same benchmarks each month, some like to look at new areas each month. Our reporting is completely bespoke to each client and changes in line with their needs.

We explain reporting metrics in order to help clients understand how their campaign is progressing and how the results fit into their overall digital marketing strategy.

4) Our SEO works towards your business objectives

It’s very easy to get bogged down with jargon when working with SEO agencies.

At 4Ps we adopt a training and mentoring role working in partnership with clients, taking time to uncover business specific challenges and explain – in clear language – our actions.  We believe this is the secret to success and ensures everyone is working towards the same outcomes.

5) We deliver ethical and sustainable results

We don’t exploit loopholes within a search engine algorithm to give short term SEO successes.

We use well researched and thought-out SEO strategies to deliver results that last.

Following the recent Panda and Penguin updates from Google there has been a huge shift in demand for long term sustainable SEO.  It is our policy not to use external networks that are deemed ‘black hat’ by Google.  Read more on how the Panda and Penguin updates may affect you.

blog article

Integrated Search at Digital Cream 2014

I recently attended Econsultancy’s Digital Cream event in London and although as always the topics under discussion were extremely broad and the varying perspectives extremely interesting, the m...
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Digital Strategy

We will develop a bespoke digital strategy that is specifically tailored to your business objectives and what you want to achieve, according to your budget and timeframe.

Content Marketing

We can help you develop an integrated Content Marketing strategy that will achieve real business benefits. Our in-house content production team can help you produce targeted content designed around your customers in the form of editorial, video and infographics.

SEO

Our forward-thinking teams of experts will deliver bespoke SEO strategies to meet your specific business objectives. We will work with you to create an integrated digital strategy, using our knowledge and experience of specific industries to help you achieve success in the shortest possible time.

PPC

Combining both sector and PPC expertise, our teams blend strategy, technology, creativity and marketing to optimise your PPC campaigns in order to grow your business and achieve your goals. We take a structured approach to building your PPC campaigns, focusing on driving results while maintaining cost efficiency.

Social Media

Now a valued part of the marketing mix, Social Media Marketing enables direct engagement with your audiences and our teams can help you achieve measurable results by devising and implementing creative social campaigns aligned with your business goals.

Digital Advertising

We offer strategic advertising solutions to help you achieve brand awareness, consideration and conversions and loyalty and repurchase in order to meet your business objectives. Our digital advertising teams work closely with advertising networks and focus on device targeting strategies to reach your clients with effective advertising.

Digital PR

Our growing Digital PR team of experienced PR professionals use traditional online PR practices to seed high quality content on relevant sites, building bespoke mutually beneficial relationships with top tier, powerful and relevant sites.

Web Analytics

Through our deep understanding of web analytics and expertise with all the key market players, we offer auditing, setup, reporting and insight, optimisation/conversion rate optimisation and tailored analytics training to transform your digital marketing strategy.

Consultancy

We offer a range of consultancy services to help our clients facilitate results in a short space of time. Our skilled consulting team, made up of experienced digital specialists, will work closely with you during a period of engagement to devise bespoke strategies to meet your specific objectives.