SEM training
Title: Overview of search engine optimisation (SEO)
Skill level: Intermediate Location: United House, 39 - 41 North Road, Islington, London, N7 9DP Breakdown: How SEO works Keyword research SEO tools and tips Onsite optimisation Offsite optimisation White Hat SEO Advantages and disadvantages of SEO Integrating SEO with PPC Title: Overview of Pay Per Click (PPC) Skill level: Intermediate Location: United House, 39 - 41 North Road, Islington, London, N7 9DP Breakdown: How PPC works Keyword research Getting more bang for your buck Ten steps to success PPC technology Google AdWords overview Advantages and disadvantages of PPC Integrating SEO and PPC Title: Advanced SEM Skill level: Advanced Location: United House, 39 - 41 North Road, Islington, London, N7 9DP Breakdown: Planning and implementation of an SEO strategy Planning and implementation of a PPC strategy Combining SEO with PPC to fully benefit from SEM Social media SEM as part of a wider marketing strategy SEO and ROI Optimising you, your team and your SEM strategy Case studies Registration and information: If you are interested in attending any of our search engine marketing events please email Hannah Miller on This e-mail address is being protected from spambots. You need JavaScript enabled to view it or call her in the office on 0207 607 5650
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