4Ps Marketing

Digital EDGEucation 2016: The Halloween Edition

4Ps Marketing proudly presents: Digital EDGEucation 2016 | The Halloween Edition

Join us for our annual client conference, this time hosted by our wonderful friends at Bing!

WhatDigital EDGEucation brings together senior marketers and business owners from across different sectors who are interested in learning more about search and digital marketing. The event will look at what marketers need to know, and how to reach their business objectives through digital marketing.

When: 10.00 – 18.00 Monday 31st October 2016

Where: Microsoft, 2 Kingdom St, London, W2 6BD (Close to Paddington Station)


10:00AM Arrivals & Registrations
10.30AM Welcome to Digital EDGEucation 2016!
10.45AM Understanding the Customer Journey WGSN: Understanding Changing Consumer Behaviours
11.15AM Tea & Coffee Break
11.30AM Architecture of Awareness
12.00PM Consideration Conundrum
12.30PM The Conversion Conspiracy
1.00PM Breakout Session (Based on Sector)
1.30PM Lunch & Networking
2.30PM Innovation & Technology Bing: Exploring the Future
3.00PM Vorsprung Durch Technik
3.30PM Breakout Session (SEO, PPC, Content, Analytics, Paid Social)
4.00PM Measure the Customer, Not the Traffic
4.30PM Closing Remarks
4.45PM A drink at Bing, followed by networking and drinks at Union Bar & Grill, Paddington