This tool will connect to your Google Analytics account and pull traffic, revenue and sales date for the last year for both Google Organic and Bing. It will then calculate and show you a conversion rate and average order value (AOV) for both.
In order to pull the data you need to authorise this tool and select the view where your data resides. This tool does not collect any other data from your account.
We’d like to use the conversion rate and AOV data in a comparison piece but if you’d prefer not to share that with us then please specify below.