Measuring Footfall With Google Analytics
4Ps Head of Technology, Matt Stannard, talks about his mission to measure in-store footfall with Google Analytics, a Raspberry Pi and a heap of ingenuity.
Data & Analytics Predictions For 2016
The data insights and analytics experts at 4Ps weigh in with their thoughts on the directions that measurement and analysis are likely to take in 2016.
Mead Johnson Social Insights
4Ps analysts used data to identify clear objectives and the best methodologies to achieve them on social media for Mead Johnson Nutrition.
Search User Experience and an Introduction to Hotjar
Gerard Cadiach, Head of User Experience, looks at how we need to think about user experience from the beginning of the search journey right through to conversion and beyond.
4Ps Becomes Google Analytics Certified Partner
The 4Ps team are very happy, proud and excited to be named Google Analytics Certified Partners after a vigorous application process.
4Ps Speak at Amplience Customer Day
Matt Stannard, our Head of Analytics and Technology, spoke at the Amplience Customer Day on Thursday 5th March 2015.
Enhanced Ecommerce – A Customer’s Perspective
Our Insights Consultant Emma Haslam takes a look at the new Google Analytics Enhanced Ecommerce tracking and how it can help track and understand true customer behaviour.
4Ps and Google’s Breakfast Briefing
Speakers: Matt Stannard, 4Ps Marketing | Google
Where: Google, UK | 1-13 St. Giles Street, London
When: November 5, 2014 | 09:00- 12:00