The co-founders of 4Ps, Chris Hyland (#20) and Matt Phelan (#26), are featured in this year’s The Drum Search Top 50, which celebrates those who are making the biggest impact in organic and paid search marketing in the UK.

Only three companies have achieved more than one person in the top 50 – Google, Microsoft and 4Ps – so this is something we’re extremely proud of.

Since the very beginning of 4Ps, there has been a culture of continual learning. When interviewed for this poll regarding ‘What’s the next game change search?’ here are their responses:

Matt Phelan: “The next game changer is the shift in human behaviour led by technology and it will change how people search. Agencies that don’t keep up with this will be left behind. We are currently adapting to this at 4Ps Marketing as we speak.”

Chris Hyland: “Is there such a thing as a game changer in search? For me it’s a continuous evolution that keeps us all on our toes, however the part that I get excited about is the intuitive technology that is being developed. Soon we will know what people want to search for before they do themselves.”

We’d like to say a big ‘Thank You’ to everybody that voted for Chris and Matt in this poll, we’re very grateful for your support. Also ‘Congratulations’ to all of the other individuals who were featured this year.

You can see the full list here:


The Drum Top 50 In Search 2014

This is just one of the many reasons 4Ps isn’t just another SEO agency. To discuss how content, search and technology are evolving together to meet new demands from brands and customers alike, give us a call on +44 (0)207 607 5650 for a no-obligation coffee and chat about data, marketing and user behaviour across all inbound channels.