Third Sector Digital Breakfast – Data Collection and GDPR
The 4Ps Third Sector team sat down with some leading charities and data consultant Matt Stannard to discuss data collection, processing and the potential impacts of GDPR over breakfast.
Persona Driven Content Marketing For Search With The ACF
The Army Cadet Force was struggling with acquiring new adult volunteers for its organisation so the 4Ps team stepped in to develop a content marketing strategy based on data-driven personas to boost the numbers, with amazing results.
Third Sector Digital Breakfast: User Profiling Through Data For Campaign Planning
The third sector breakfast meetup in September discussed the use of analytics tools and data analysis to better understand users and potential donors for more effective campaign planning.
Custom Pixel Implementation For Facebook Dynamic Ads
The Travel & Leisure team at 4Ps helped adventure tour operator Discover The World to set up a technical implementation that would allow dynamic remarketing ads for individual holidays on Facebook.
Proving Digital Marketing Effectiveness to Charity Stakeholders
4Ps' Third Sector lead discusses how the agency works to demonstrate the effectiveness and value of digital marketing to key stakeholders in charities and nonprofit organisations.
LinkedIn Conversion Tracking
We're excited about the new LinkedIn conversion tracking pixel and its implications for remarketing on the platform soon - find out why.
The National Gallery CRM Analysis
The 4Ps data insights team helped the National Gallery to understand the lifetime value and behavioural habits of their customers through joined-up analytics and CRM data.
Data Led UX Campaign For ALA Gap Insurance
4Ps’ data and insight-led UX campaigns have resulted in better e-commerce conversion rates across all devices and yielded significant year-on-year revenue growth for GAP provider ALA Insurance.