Bing vs The Bookies
The 4Ps Sports team gets seriously nerdy with Bing Predicts, Wimbledon results and statistical analysis to see if they can turn a profit on the tennis.
The HP Golf Society Tees Off
4Ps co-founder and Chief Innovation Officer Chris Hyland hits the greens with other business leaders to chat digital, marketing and entrepreneur life with the new HP Golf Society.
Measuring Footfall With Google Analytics
4Ps Head of Technology, Matt Stannard, talks about his mission to measure in-store footfall with Google Analytics, a Raspberry Pi and a heap of ingenuity.
The Children’s Society Google Grants PPC For Tough ‘N’ Buff
The Children's Society were having problems bidding on desirable awareness terms and seeing low PPC conversions for their Google Grants campaign, so the 4Ps Third Sector team stepped in to help.
Getting Mobile In The Outdoors #4PsEye
#4PsEye stepped outdoors for some fresh air and a look at three major leisure retailers to see how they compared on mobile Google visibility and what major SEO factors were at play.