Organic Marketing (& SEO) In 2018
4Ps strategist Ruth Attwood discusses the continuing evolution of SEO and how a broader approach to "organic marketing" is needed to seize success for your business in 2018 and beyond.
Optimisation Around User Intent for Voice Search
With Google's recent release of its specific search quality evaluations guidelines for voice technology, 4Ps takes a look at the wider-ranging implications of the document for voice search.
What The End Of Amazon’s One-Click Patent Means For US Retailers
The 4Ps retail team discusses the expiry of Amazon's US patent on its one-click checkout technology, and what it could mean for stores in the USA.
4Ps Gets 5 Award Nominations In The Drum RAR Digital Awards 2017
4Ps Marketing, part of the NetBooster Group, has been nominated for an astounding five RAR Digital Awards this year!
Things That Money Can’t Buy: A Work Life Balance
Karin, an account manager (and mum) on the fashion and beauty team, reflects on the benefits of agency flexible working and the family friendly atmosphere at 4Ps.
Should You Bid On Your Own Brand In PPC?
This is a question that comes up time and time again. Each case is different, but here are some informed pros and cons to brand bidding so you can make the best decision for you.
The HP Golf Society Tees Off
4Ps co-founder and Chief Innovation Officer Chris Hyland hits the greens with other business leaders to chat digital, marketing and entrepreneur life with the new HP Golf Society.
Third Sector Digital Breakfast – Digital Confessions (25th January 2017)
Charities shared their #DigitalConfessions at our Third Sector Breakfast to discuss some New Years' resolutions for their brands - here's what came out of the woodwork for 2017.