4Ps Marketing are a London based search engine marketing agency (SEM). We offer 3 core SEM services:
PPC agency - We blend our cutting edge PPC agency technology with our expert PPC management team. All of our PPC team are qualified professionals and we match our teams experience to your industry.
Consultancy - The SEM industry is a fast moving area and to keep up we offer a range of training services such as SEO consultancy, PPC Consultancy & Analytics Consultancy.
All our SEM strategies are marketing led. Getting to the top of Google, Yahoo & MSN is great but if this does not deliver results for our customers it is a waste of time. Technology is at the forefront of everything we do. Every month we invest substantially in our analysis, optimisation & reporting technology. Our agency continues to deliver great results as we only recruit the best professionals and continue to train them in the latest SEM developments.
We are a specialist SEO & PPC agency. We are 100% focused on SEM to ensure we stay ahead of the competition and deliver superb results.
SEO Marketing, otherwise known as search engine optimisation, is the process of ranking websites highly in the organic listings within search engines such as Google Yahoo! & Bing. By achieving high rankings in search engines, websites can attain a dramatic increase in targeted traffic that can result in effective lead generation and brand awareness.
There are two fundamental aspects to SEO Marketing, onsite optimisation & offsite optimisation.
SEO marketing drives sustainable lead generation, sales and increased awareness by targeting a “self selected qualified audience” through keywords. SEO marketing campaigns target organic search rankings that are not determined by bidding. Research has shown that consumers perceive organic rankings as trustworthy sources of information, which improves brand credibility.
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PPC adverts appear every time a potential customer types in a search term that the advertiser has targeted/selected. When a potential customer clicks on a PPC advert the advertiser pays, hence the term “Pay Per Click”. Managing this process needs expert PPC management or large budgets can quickly be consumed without a substantial return
4Ps Marketing delivers PPC management through our bespoke PPC platform. Our PPC platform accesses all the major providers such as Google Adwords, Microsoft adCenter & Yahoo! Search Marketing through our API.
You should consider 4Ps Marketing’s PPC management service if you are spending more than £5,000 per month and want it managed by an expert PPC agency. We aim to deliver significant increases in your return on investment.
Our SEO Consultancy services can be bespoke to fit your needs as we understand different businesses require different aspects of SEO, so whether it be onsite optimisation or offsite optimisation, we aim to provide the information that can be valuable to your business and search engine needs.
Our PPC Consultancy services aim to help you understand why & how effective pay per click campaigns can be to your business. We offer a bespoke consultancy structure, so if you want to concentrate on quality score rather than the optimisation of copy, we are happy to do it.
Search Engine Marketing would not be effective if you could not measure the results, so we offer expertise in how to measure your results, and how you can interpret them into something your business can benefit from.
As the importance of online visibility continues to grow, a basic knowledge of search engine marketing has become an essential tool. At 4Ps Marketing we understand this and offer a wide variety of SEM training courses that can be tailored to suit your business' individual needs.
London: 0207 607 5650
0207 900 3834
United House
39 - 41 North Road
Islington
London
N7 9DP
Twitter: http://twitter.com/4psmarketing
Facebook: http://facebook.com/4psmarketing
4Ps Marketing is a digital marketing agency in London offering SEO Marketing, PPC Management and Search Engine Marketing Consultancy.
4Ps Marketing are at the forefront of all the latest search engine marketing news. Click here for news, reporting, R&D and training.
Why are 4Ps Marketing different… who do we work with… and why are we pushing the boundaries in Search Engine Marketing.
